Yesterday IHOP revealed it's long awaited name change of IHOb to mean "International House of Burgers". For those who didn't know, for the last 60 years or so they have been the "International House of Pancakes" and have always been known for their breakfast and more specifically pancakes.
Some are not happy about this new name change and think it's a mistake. After all they are taking a huge risk with changing their identity like this. Other fast food restaurants and chains in the burger game in particular have taken aim at IHOb and had fun with this name change. Maybe they are just jumping on the band wagon to hype up their own product by teasing and chirping out about IHOb. Either way, I enjoy some good fun teasing. Take a look at some of the reactions from other famous brands in the industry.
Burger King--- straight up changed their Twitter name and socials to "Pancake King" & I love it!
Wendy's---Just started trash talking through tweets. My personal favorite is their burn saying "not really afraid of the burgers from a place that decided pancakes were too hard." oooooo, burn.
Not really afraid of the burgers from a place that decided pancakes were too hard.— Wendy's (@Wendys) June 11, 2018
Remember when you were like 7 and thought changing your name to Thunder BearSword would be super cool?— Wendy's (@Wendys) June 11, 2018
Like that, but our cheeseburgers are still better.
Steak-umm---The sliced steaks company out of Pennsylvania decided to change their socials too to just say "Cake-umm".
dear internet— Cake-umm (@steak_umm) June 11, 2018
we have officially changed our name to Cake-umm because Steak-umm just wasn't doing it for us anymore or something
A&W---Teased out a tweet about changing their name too. It was kind of a weak/sloppy response though. It could have been better.
Inspired by the International House of Burgers announcement, we are also changing our name (Please do not ask what it means — we don’t know either.) pic.twitter.com/0HPQtQirHn— A&W Restaurants (@awrestaurants) June 11, 2018
Whataburger---The restaurant now remembered for the country's 1st & 2nd Lady Melania Trump & Karen Pence making a surprise visit down in Texas, just assured their customers they would not be changing their name.
As much as we love our pancakes, we'd never change our name to Whatapancake— Whataburger® (@Whataburger) June 11, 2018
Red Robin---Sarcastically told their customers how serious they are about their food...
Chili's Grill & Bar---They don't usually "throw shade" but apparently this IHOb name change was the exception...
We do make some pretty delicious Crispers and Waffles but we didn't change our name to Waffle's.— Chili's Grill & Bar (@Chilis) June 11, 2018
Steak n' Shake---They couldn't let a day do by without saying something to IHOb either.
Waffle House---Was a little more secretitive about their burn, just posting a quote that took aim at IHOb.
Long-term consistency trumps short-term intensity. - Bruce Lee— Waffle House (@WaffleHouse) June 11, 2018
Qdoba---Made a nice little pun with their name and the new "B" trend...some might say their response was "dope"
Denny's---Turned their response into a futuristic conversation between a Grandpa who remembers this time in "burger history"...okay...
👦: Grandpa, do you remember the Great Burger Wars?— Denny's (@DennysDiner) June 11, 2018
👴: lol no I was chillin drinkin milkshakes and trying to make sense of Westworld
Applebee's---Some local restaurants of theirs change their advertising signs to poke fun of IHOb's name change.
I enjoyed seeing these little jabs at IHOP, excuse me "IHOb", and I think the best one of all of them was definitely Burger King changing their whole look. They took the cake! (Pun intended!)
My Top 3 Best Ones:
- Burger King name change
- Qdoba's pun
- Wendy's jab