Gillette, the razor brand has put out another commercial that screams, "look at us and how woke we are!". This commercial from theirs is geared towards transgenders in a way that just says hey look at us. It's not about the fact that they feature a transgender man, it's that they are so in your face about it like look at us, we're so inclusive. Customers of Gillette first got upset over their toxic masculinity ad directed at men earlier in the year and now here they are riling people up again. Some customers say they are done with Gillette after this latest ad because they do not want their razor company getting so politically in your face.
This latest ad features a father teaching his transgender son how to shave for the first time & their tagline for the whole ad is: “Whenever, wherever, however it happens – your first shave is special.”
The transgender man featured in this ad is Canadian artist Samson Bonkeabantu Brown & he said: "I am confident that this ad will encourage many of my trans siblings and fill them with the knowledge that our existence in this world can be filled with the love and support we deserve.”
What do you make of this? Are you upset at Gillette for being so woke? Will you throw out all your Gillette products in the trash after this?
-Producer Lightning